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John B. in Ad It Up

Jun 18, 2018

Overcoming The Innovator’s Dilemma: How Taking Risks and Recognizing Opportunity Allowed Jeff Bezos to Transform…

John B. in Ad It Up

Jan 5, 2018

Augmented Reality Is The Future Of Advertising. It’s Time For Agencies To Start Evolving Now

John B. in Ad It Up

Jun 28, 2018

Halo 5: Guardians #HuntTheTruth Campaign Analysis

John B. in Ad It Up

Jun 13, 2018

Wieden+Kennedy Portland’s Effective Transitioning of Tiger Woods Off The Nike Golf Brand

John B. in Ad It Up

Feb 4, 2019

Super Bowl LIII Ads Recap: R.I.P. Bud Knight… And Anything All That Interesting

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John B. in Ad It Up

Feb 7, 2018

Tide Ad LII (formally known as “Super Bowl LII”) Commercial Reviews: THE WINNERS

John B. in Ad It Up

Sep 6, 2017

Campaign Tracker: Netflix - “Netflix Is A Joke.”

John B. in Ad It Up

Sep 26, 2017

How Sustainable Is The Current Ad Agency Ecosystem?

John B. in Ad It Up

Aug 23, 2017

The Best (and Worst) of #Eclipsevertising

Ah, the Great Eclipse of 2017. Afternoon meetings were delayed, eyes were potentially…

John B. in Ad It Up

Jan 25, 2019

Who Needs A Super Bowl Ad When Highly-Targeted “Addressable” Ads Are Changing The (Big) Game

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Ad It Up

News/analysis/occasional rants about the advertising world. Firm believer that while David Ogilvy is a genius, nowadays an ad has to sell AND entertain to be successful.

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