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Ad It Up
News/analysis/occasional rants about the advertising world. Firm believer that while David Ogilvy is a genius, nowadays an ad has to sell AND entertain to be successful.
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Super Bowl LIII Ads Recap: R.I.P. Bud Knight… And Anything All That Interesting
Super Bowl LIII Ads Recap: R.I.P. Bud Knight… And Anything All That Interesting
Much like the boring football game and monotonous halftime show, the ads for Super Bowl LIII were mostly… just there. Sure, there were a…
John B.
Feb 4, 2019
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John B.
Jan 25, 2019
Who Needs A Super Bowl Ad When Highly-Targeted “Addressable” Ads Are Changing The (Big) Game
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50
John B.
Jun 28, 2018
Halo 5: Guardians #HuntTheTruth Campaign Analysis
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11
John B.
Jun 18, 2018
Overcoming The Innovator’s Dilemma: How Taking Risks and Recognizing Opportunity Allowed Jeff Bezos to Transform
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105
John B.
Jun 13, 2018
Wieden+Kennedy Portland’s Effective Transitioning of Tiger Woods Off The Nike Golf Brand
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John B.
Feb 7, 2018
Tide Ad LII (formally known as “Super Bowl LII”) Commercial Reviews: THE WINNERS
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John B.
Jan 5, 2018
Augmented Reality Is The Future Of Advertising. It’s Time For Agencies To Start Evolving Now
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24
John B.
Sep 26, 2017
How Sustainable Is The Current Ad Agency Ecosystem?
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