UX

✨Introducing ad user experience metrics✨

Digital ads are notorious for delivering poor user experiences. Whether it’s slow load…

Apple and Google look to put users first

New technology from these titans will fundamentally change ad tech

Ever since the ad industry forced itself into the online realm people have complained about the ads’ negative impact on page load time, site redirections, browser…

March brings big news for ad quality

In case you missed it: Google AMP conference on ads, and Acceptable Ads Committee Announced

Too many products on the page

Short-term focus on the next $1 in revenue is hurting publishers’ user experience and their bottom line

As more products enter the market promising revenue for money-starved publications, it’s causing a similar problem of sites attempting to monetize…

The Digital Advertising Bubble & Why I’m Starting A Company

Digital media’s bubble: advertising…