When I think about augmented reality the first thing that comes to mind is, “It is so cool.” As I make…
Recently, Bloomberg recognized Paga, a Nigerian mobile payment company, as one of the…
IMF defines ‘price’ as “the amount of money that a buyer gives to a seller in exchange for a good or a service.” It sounds…
Choices. More choices can paralyze, and having no choice or few choices can lead one…
I have recently read This is Marketing by Seth Godin and Marketing: The Core by Roger A. Kerin…
Bot—an automated software application that is programmed to do certain tasks. Love them or hate…
As a first-time blogger on the topic of marketing, I am making my way around too many questions, such as…
