Engagement is not a good metric

The biggest sin of marketers in digital marketing is the special snowflake syndrome for tech.

How Facebook Newsfeed Works and How Your Ads Perform

A couple of people were asking about how Facebook works. I normally do a longer lecture on this that dives deeper on the more nitty gritty, but here’s a simplified version I sent to a friend at work a few months ago that is still relevant…

Overcoming Barriers of Small Businesses in Building Websites

New Feature: Proposal Builder and Dashboard

At SEOReseller, we’re all about making your life easier.

You Don’t Need to Put Your Client on Every Directory — Only the Ones That Matter

For years digital…

Key Takeaways — How to Sell Reputation Management to Your Clients

How differing Product Focus leads to the proliferation of fake accounts

Build, Manage & Promote with Your All-in-One Reputation Management Dashboard

Social Media Marketing for SMBs in 2016: The Numbers