Closing the gap between behavioral science and business

The gap between insight and intervention

I have discovered, over the years, that I’m a spectrum thinker. On white boards and bar…

The Corporate/Startup Gap: Who’s at your BBQ?

Recently I’ve been working to evangelize the use of behavioral science in…

Commitments to the future of Applied Behavioral Science

Need a product person? Hire a scientist

One of the most consistent questions I’ve been asked over the years is where to find good…

My college admissions essay: Swarthmore, ‘05

(I was talking with a mentee about her sister’s admissions essay for college and…

#WhyMenAttend gender-focused events

A few weeks ago, I got into a discussion on Twitter about why more men did not attend gender-focused events. In the world we want to live in, men recognize that they benefit from privilege and actively address it. In the world we do live in, change has been slow and…

The failures of user research only with fans

I love talking to people as a way of designing products. At Thrive, I used to put a little note at the bottom of every weekly email that invited users in the New York City area to let me buy them lunch in return for just sitting down and talking about…

White women find working with me polarizing. I know because I asked.