Apegroup — Behind the Screens

Stop overvaluing assertiveness and get everyone listening instead

A simple framework that takes all the stress out of feedback sessions.

So we ran a pretty good workshop the other day. Sure we had a reason — to understand speech tech better — but really we did it just for the…

Instead of reminiscing or predicting, we created a wishlist — with things that we hope will happen in the industry the coming year.

While we don’t like to admit it, there are moments in a designer’s career where you hit a plateau for creative growth.

The story of ApeSuperHUD: Apegroups first open source project.

Lately, a small storm has been sweeping through the design team. The smatter of keyboards ring passionately in the halls, Slack channels…

Implementing a backend for frontends, or as we at Apegroup call it “a mediating layer” is something we have found to be greatly beneficial…

On sketching, prototyping and finding your way when riding bicycles

How we increased the conversion on the booking page by 92% by designing a simplified landing page for Jetpak.

A case study for the design, UX and technology behind McDonald’s Sweden’s latest finger twisting campaign.

SATS case study — getting Scandinavia’s most popular fitness club into shape.

I was recently asked by a colleague of mine if I could write something about strategy. “Keep it short. And try to make it stand out a…

My thoughts on an Internet of Things hackathon for improving the workplace.

A story on how we started doing automated testing at apegroup.

At apegroup we believe that prototyping is a good way to learn. Personally, I believe all designers should prototype robots. Here are my…

As web sites become multi platform, the CMS systems that provide editorial content to the sites need to become multi platform too. One of…

Since the release of Golden Krishnas thought-provoking book The Best Interface Is No Interface last year, few topics have been as scorching…

The idea had popped up while we were working on a project about the future of television. Someone in the team had suggested that we hold a…

We were given the task to innovate around wearables for a hotel guest. We were looking into smartwatches in specific. Before we could dig…

A methodology for designing with context in mind

We are proud to say that we (probably) held the first Swedish tvOS (Apple TV) Hackathon ever! The setup for this Hackathon was to put full…

A list of 10 things to consider when building innovation at your company

So you decided to take up OCR scanning for your project?