Open in app
Sign inGet started
Remember, the #muslimban was only supposed to be three months

Remember, the #muslimban was only supposed to be three months

Just a quick note to journalists covering the #MuslimBan: You are letting the day-to-day minutia distract you from the real story.
Go to the profile of Thomas Baekdal
Thomas Baekdal
The Real Size of New York City … and analytics

The Real Size of New York City … and analytics

Here is a weird little thing to think about. How big is the New York City really? How big is any city?
Go to the profile of Thomas Baekdal
Thomas Baekdal
How a Growth in Social Engagement is Also a Drop in Reach and Loyalty

How a Growth in Social Engagement is Also a Drop in Reach and Loyalty

Earlier this week, Jessica Guynn, Silicon Valley reporter from USA Today tweeted:
Go to the profile of Thomas Baekdal
Thomas Baekdal
Are US Newspapers Still Stuck With 1990s Family Values?

Are US Newspapers Still Stuck With 1990s Family Values?

The big news today, of course, is that Hillary Rodham Clinton has been nominated for President by the Democrats. This marks the first time…
Go to the profile of Thomas Baekdal
Thomas Baekdal
The problem with cognitive ease and news

The problem with cognitive ease and news

The always amazing Derek Muller, from Veritasium, recently published a great explainer video about how we are all susceptible to “cognitive…
Go to the profile of Thomas Baekdal
Thomas Baekdal
Journalists not liking data is weird

Journalists not liking data is weird

As a media analyst, one problem I often come across is this sheer animosity from journalists towards data and analytics.
Go to the profile of Thomas Baekdal
Thomas Baekdal
How Can We Trust a Journalist That Lies?

How Can We Trust a Journalist That Lies?

One of the things I constantly have to struggle with as a media analyst is the culture that exists in media companies to lie to their…
Go to the profile of Thomas Baekdal
Thomas Baekdal
A Different Way to Think About Churn Rates and Subscriber Dashboards

A Different Way to Think About Churn Rates and Subscriber Dashboards

There seems to be an infinite number of different ways to calculate churn rate, the rate at which you lose your customers. And yet it’s one…
Go to the profile of Thomas Baekdal
Thomas Baekdal
About Baekdal ExtraLatest StoriesArchiveAbout MediumTermsPrivacyTeams