A Different Way to Think About Churn Rates and Subscriber Dashboards

There seems to be an infinite number of different ways to calculate churn rate, the rate at which you lose your customers. And yet it’s one of the most important metrics that we have.

How Can We Trust a Journalist That Lies?

One of the things I constantly have to struggle with as a media analyst is the culture that exists in media companies to lie to their readers to make something more exciting than it really is.

Are US Newspapers Still Stuck With 1990s Family Values?

The big news today, of course, is that Hillary Rodham Clinton has been nominated for President by the Democrats. This marks the first time in US history that a major political party has a female leader. And it welcomes the US into…

The problem with cognitive ease and news

The always amazing Derek Muller, from Veritasium, recently published a great explainer video about how we are all susceptible to “cognitive ease”.

Cognitive ease is the concept of which when you hear something repeatedly, your brain…

Journalists not liking data is weird

As a media analyst, one problem I often come across is this sheer animosity from journalists towards data and analytics.

One reason is due to fear. For instance, a while back I was asked: “How can editors survive in the future of data?”…

The Real Size of New York City … and analytics

Here is a weird little thing to think about. How big is the New York City really? How big is any city?

Well, we could take out a map and measure the geographic space that it occupies. This will tell you that New York City…

Remember, the #muslimban was only supposed to be three months

Just a quick note to journalists covering the #MuslimBan: You are letting the day-to-day minutia distract you from the real story.