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  • Alphabet’s Plank: Is Google Eliminating Its Risk by Monetizing Mobility?

    Alphabet’s Plank: Is Google Eliminating Its Risk by Monetizing Mobility?

    A recurring theme in Sun Tzu’s The Art of War, is the plank: an offensive strategy of supreme skill, allowing victory over one’s opponent…
    Go to the profile of Jodi Masters-Gonzales, FHCA
    Jodi Masters-Gonzales, FHCA
    Oct 19, 2021
    A Marketer’s Guide to Data Tracking: What’s Really Going on Within Your Website?

    A Marketer’s Guide to Data Tracking: What’s Really Going on Within Your Website?

    I never thought I could write this article, mainly because I don’t have the technical chops to build credibility for this work. But in…
    Go to the profile of Hessie Jones
    Hessie Jones
    Sep 7, 2021
    Tech’s Inevitable Journey Towards Human-Centered Design

    Tech’s Inevitable Journey Towards Human-Centered Design

    Technology is moving at a speed where business is struggling to keep pace. It is obsoleting established norms in the process. The imminence…
    Go to the profile of Hessie Jones
    Hessie Jones
    Sep 7, 2021
    Consent in the Age of Ambient Computing

    Consent in the Age of Ambient Computing

    Author: Becca Vanneman
    Go to the profile of Hessie Jones
    Hessie Jones
    Sep 7, 2021
    Cooler Screens Shows Tech Can Make Money And Protect Privacy With ‘Identity-Blind’ Digital…

    Cooler Screens Shows Tech Can Make Money And Protect Privacy With ‘Identity-Blind’ Digital…

    Despite growing concerns about data privacy, most brands still rely on consumer information to make sure their ads get in front of the…
    Go to the profile of Joe Toscano⚡️
    Joe Toscano⚡️
    Sep 2, 2021

    Well-Considered Data Strategies Will Win In An Enhanced Privacy Era

    Over the last six months, advertising executives and C-suite leaders have had to weather a litany of new privacy regulations and proposals…
    Go to the profile of Joe Toscano⚡️
    Joe Toscano⚡️
    Sep 2, 2021
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