Social Media Marketing

Ad Metrics that Matter

In this post we’re gonna talk numbers. You know, metrics, analytics, KPIs. And specifically, what metrics you should…

Why Social Matters (The Paid Version)

You should know by now that social media is where all the conversations are happening these…

Choosing the best self serve ad platform for your brand

Nail Social Academy Curriculum

Welcome to the Nail Social Academy. Our goal is to spread the good word of social media any way we can…

Why Social Matters (The Organic Version)

I know I know. I shouldn’t even have to write this post. You know social, you live it…

Everything you need to know about Facebook Event Response Ads

I was totally wrong about Instagram hashtags. And so are you.

Where the Hell are all the Benchmarks, Mr Zuckerberg? Here are ours.

Behind the Scenes of a High Pressure Social Ad Campaign: Told through the Award Winning Film