The Simple Psychology Behind Apple’s Fall

Customers are willing to pay upwards of $1,000 for a phone…

The iPhone 11 Sees Apple Facing Up To Reality

They miscalculated and now they’re changing direction.

What Apple Could Have Done, But Didn’t

Is Apple’s recent history a story of missed opportunities?

The Accidental Success of the Nintendo Switch

The Switch has so far been a huge success story for Nintendo. It is reported to…

Make no mistake: The Samsung Galaxy Fold is a big deal

..and it provides Apple with a major headache.

The New Motorola Razr Is Sharp, But Has No Point

This is not the innovation you are looking for.

Discless Consoles are Coming, but We Shouldn’t Buy Them

The idea is good, but the deal is likely to be…

The PlayStation 5 has a Disc Player — but is that Good News or Bad News?

It may be a ploy to help keep…

Folding Phones: Passing Fad or Here to Stay?

At the moment, they’re expensive and may lack durability…

That’s Cool! Samsung has Solved the Notch Problem.

And its solution sure is elegant.