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Archive of stories published by Brand Journalism
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Ory Rinat
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Brand Journalism
May 15, 2014
Side Door Traffic, and What it Means for Brands
The Homepage is Dying, and that’s OK
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12
Pilot PMR
Mar 30, 2014
Where Wren Studio’s “First Kiss” Went Wrong
Last week, a video of 20 strangers kissing for the first…
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1
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Ory Rinat
Mar 5, 2014
Why Academics Need to Think Like Journalists
Ezra Klein got it right, but there is more.
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16
Gabriel Muller
Apr 29, 2014
The Key to Powerful Web Video is in the Heart
Let emotional resonance take precedence in your Web…
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13
Aaron Morrissey
May 1, 2014
Why ‘publisher as a platform’ is here to stay
The content management revolution is already upon us.
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11
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Brand Journalism
Empowering brands — corporate and organizational — to think and act like journalists.
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Ory Rinat