Realities of brand evolution

Simple Truth partners Susan Bennett, Mark Drozd and Rhonda Kokot have been working together since 2000 — they…


Nice Flippin’ Logo, Part 2

Two writers with no design skills finish the fight over NFL logos

Read part 1 here.

Luke and Jason are copywriters at Simple Truth. Like most writers, they have no design skills. Despite this indisputable fact, they have many…

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