The Elevator Canvas

Helps you create a startup pitch

The Elevator Canvas is a Business Model Canvas, meant for pitching to VC’s. I am passionate about BMC’s, and when I read the following passage from chapter 2 of the Venture Deals Book, I thought such a canvas will…

3 Crucial Brand Identity Mistakes You Can’t Afford To Make 

You call it logo. We call it brand identity. Just sounds so much more important. Why? Because it is darn important. It is the visual platform to…

The Number One Reason Customers Will Be Attracted To Your Brand 

To find out, ask yourself this…

LA Tech Sees Some Great Exits…

…But all the money is staying up north

Whatever You Do To Gain New Customers, Stop.

Want to get more customers? Are you purchasing…

Damage Control For The Misused And Abused Word ‘Brand’

“The word ‘brand’ needs a re-branding — due to…

Earning Your Stripes

Becoming an actual VC

Money Where Your Mouth Is

Everyone should have skin in the game

Coping with Success

I’ll let you know how it feels if it ever happens

Why businesses benefit from giving students discounts.

Investing in the future.