We live in a fast paced world where information in bite size is what we prefer. Instead of reading we scan…
I got up early this morning, after a troubled sleep. Anxiety and nerves wouldn’t let me stay in…
Semiotics analysis of the iconic ‘Marlboro Man’
There have been times in my life when I have faced disappointments and despair. When my faith in God, humanity…
More than 50 years and numerous songs later, it still seems like yesterday, when 4 men from Liverpool embarked on a journey to take the world by storm. They were young, uncanny and they knew their craft. They were the Fab 4, John, Paul, George and Ringo, the Beatles. While a lot…
I hate to say this, but I am from a non technical background and that makes my professional life a little difficult at times. It is because I am surrounded by User Interface design experts & web developers who work hand in hand to create websites which offer great…
Who said content can only be published on a page?
Content Strategy is a relatively new discipline, which is still evolving. As it evolves, it takes a new shape and sets new expectations. Organizations/agencies have reached a state where they understand the need of a content strategist but are still struggling to define the…
