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Content Strategy in 2021 — Reflections on how the discipline has matured

Content Strategy in 2021 — Reflections on how the discipline has matured

It’s been a whole year since I last published on Content Strategy Adventures! I’m happy to be back and excited to tell you what I learned…
Go to the profile of The Pink-Haired Content Strategist
The Pink-Haired Content Strategist
Your Technical Writer Knows More About Product Development Than You Do

Your Technical Writer Knows More About Product Development Than You Do

That technical writer in the corner quietly working on content? They know more than you do about the efficiency and effectiveness of your…
Go to the profile of The Pink-Haired Content Strategist
The Pink-Haired Content Strategist
Defining Content Strategy

Defining Content Strategy

Since I figured out 2 years ago that my work of 15+ years is called “Content Strategy,” I’ve been trying to define it. When I try…
Go to the profile of The Pink-Haired Content Strategist
The Pink-Haired Content Strategist
My Content Strategy Journey

My Content Strategy Journey

Tools and formats of the past, present, and future.
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The Pink-Haired Content Strategist
Startups Looking for a Technical Writer? 6 Tips for Success

Startups Looking for a Technical Writer? 6 Tips for Success

I’ve started two technical writing departments from scratch, been a sole writer and consultant in a small org, and integrated content and…
Go to the profile of The Pink-Haired Content Strategist
The Pink-Haired Content Strategist
Is Content Strategy Replacing Technical Writers?

Is Content Strategy Replacing Technical Writers?

Last week, I attended LavaCon. A content strategy conference with presentations and people from a diverse mix of content strategy and its…
Go to the profile of The Pink-Haired Content Strategist
The Pink-Haired Content Strategist
Use Code to Write Docs: a Case Study

Use Code to Write Docs: a Case Study

In February of 2019 I began a new job with an enterprise data-analytics software startup that was about four years old, called Incorta…
Go to the profile of The Pink-Haired Content Strategist
The Pink-Haired Content Strategist
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