How to get your first 10 SaaS customers

How to build a SaaS company for dummies.

Starting a SaaS business is all the rage these days as tech founders are veering away from the sexy consumer tech startups with zero revenue, and finding a safe space in an industry familiar…

No, you don’t need to sleep 4 hours a day and take cold showers to be an entrepreneur

We made it to the front-page of Product Hunt. It was pointless.

PH isn’t what it’s cracked out to be.

As a Startup Founder looking to launch your product to the masses, Product Hunt has long been seen as the holy grail: a central point where millions of your…

Bootstrapping is f*cking hard

If you’ve been in the startup world recently, or worse, hung around Medium or Quora for more than 37 seconds or so, you’re probably familiar with the movement of…

How to Use Content Marketing to Grow Your Startup

It’s not a bird, it’s not a plane, it’s marketing Superman! Why content marketing has unique benefits for startups, and how to use them.

Best Ways to Promote Your Small Business on a Budget

Simple solutions for marketing your small…

Stop obsessing about your metrics

Richard Branson tells a story in his book “Business Stripped Bare” about how his team of investors…

Your content is garbage. Here’s why.

There is a metric shit-ton of content out there today.

Stop worrying so much about churn

Why we don’t understand churn correctly.

Arguably the most frightening word you can say to a founder, particularly of a SaaS company, is “churn”. It’s the metric where dreams go to die.