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conviction-vc-blog

Conviction is a privately backed multi-stage investor in post revenue, high growth B2B SaaS companies. We leverage our open architecture and global investor base to provide direct, patient and flexible capital over the full life-cycle of the business.

We sat down with our Partner @ Greg Bennett to discuss investing during a recession.

We sat down with our Partner @ Greg Bennett to discuss investing during a recession.

“You get recessions, you have stock market declines. If you don’t understand that’s going to happen, then you’re not ready, you won’t do…
Go to the profile of Charlie Coleman
Charlie Coleman
Aug 2, 2022
The SaaS Metrics That Matter At An Early Stage

The SaaS Metrics That Matter At An Early Stage

At Conviction we spend a lot of time talking with founders about SaaS metrics, both before investing while we seek to understand their…
Go to the profile of William Orde
William Orde
Jul 4, 2022
Why We Invested Again: CreativeX (CX) Series B

Why We Invested Again: CreativeX (CX) Series B

CreativeX have just completed a significant $25M Series-B funding round led by Guggenheim, a global investment firm headquartered in the…
Go to the profile of Charlie Coleman
Charlie Coleman
Jun 17, 2022
What turbulent markets mean for founders

What turbulent markets mean for founders

Challenging Macro Environment
Go to the profile of William Orde
William Orde
May 25, 2022
Why Conviction backs Tillo in times of crisis

Why Conviction backs Tillo in times of crisis

‘There are some decades when nothing happens, and there are weeks when decades happen’. Today, Vladimir Lenin’s statement rings true with…
Go to the profile of Kristina Lazurenko
Kristina Lazurenko
Apr 23, 2020
Evolution of skills-based learning and employment: Degreed acquires Adepto

Evolution of skills-based learning and employment: Degreed acquires Adepto

This month Adepto, a skills-based Total Talent platform that we have partnered with earlier in the year, has been acquired by Degreed, a…
Go to the profile of Kristina Lazurenko
Kristina Lazurenko
Dec 25, 2019
Our investment in Akkroo, lead capture solution: the emergence of a new product category.

Our investment in Akkroo, lead capture solution: the emergence of a new product category.

According to the industry research, 75% of B2B marketers name events as their main strategy for lead generation. Globally, around 40% of…
Go to the profile of Kristina Lazurenko
Kristina Lazurenko
Jan 22, 2019
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