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Create. Brand. Love.
Create. Brand. Love. is the publication of 214, a NYC-based brand strategy & creative consultancy that uses purpose to build brands and create compelling campaigns.
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Branding for startups 101
Branding for startups 101
Starting a new business is a Herculean effort. Most founders are rightfully consumed with product, testing, raising money, and all that…
Asia Mernissi
Oct 17, 2018
Want to make your brand shine? Don’t neglect your microcopy.
Want to make your brand shine? Don’t neglect your microcopy.
You know when you’re mindlessly scrolling through a website, just skimming rather than really reading, when all of a sudden a word or…
Kate Butler
Oct 8, 2018
Why a Fresh Identity Could be Game-Changing for this Football Legend
Why a Fresh Identity Could be Game-Changing for this Football Legend
How a rebrand will help AC Milan become a global club
Asia Mernissi
Sep 24, 2018
A Quick and Dirty SEO Guide For People Who Really Don’t Get SEO
A Quick and Dirty SEO Guide For People Who Really Don’t Get SEO
Of all the buzzy new business and content terms out there, “SEO” might be the most misunderstood, and one of the most important, especially…
Kate Butler
Aug 31, 2018
When Rebranding Becomes an Imperative
When Rebranding Becomes an Imperative
Rebranding is a powerful move that can help brands stay relevant, appeal to a new audience, compete with a savvy competitor, and maintain…
Kate Butler
Aug 27, 2018
Rules To Eat By
Rules To Eat By
The Conference Edition
Sam the Doodle
Jul 16, 2018
Free Office Food is the Best.
Free Office Food is the Best.
Don’t Let Anyone Tell You Otherwise.
Sam the Doodle
Jul 9, 2018
How our changing values are shaping our industry
How our changing values are shaping our industry
New shifts in advertising and marketing
Kate Butler
Jun 30, 2018
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