Nudging

Sometimes all that people need is a gentle push in the right direction. In behavioral psychology, this gentle push is referred to as a “nudge”. According to Thaler and Sunstein (2008) a nudge is:

“any aspect of the choice architecture that alters people’s behavior in a predictable way…

A meeting with a developer for Safe&Sound.

Developer’s point of view

Nowadays our world is totally computerized, everywhere there is software that plays a major role and makes things simple. So it’s every developer’s responsibility to develop software that…

RefVoice’s potential users

Our idea: Οur Idea is RefVoice. Refvoice is a transmedia platform with reportages and photo reportages created by refugees themselves. More specifically, it is comprised of stories, photos, drawings, and every other form of journalism and art our refugees have talent in.

“Safe n’ Sound” user experience

We live in a society that excuses sexual violence against women with the simple phrase “She asked for it for it”. Rape culture has taught us that men, seem to have some privelege on womens bodies, but it’s not only rape that this culture promotes; it’s every assault on…

User experience map

GrinCo Blog #2: Let’s talk about Yorgos

Υes, that guy. We all know him here in Greece. He’s the overqualified electrical engineer working part-time at the sports merchandise store two blocks away to make ends meet. The vehicle designer dreaming about Pininfarina’s Cisitalia 202, while cooking…

GrinCo Blog #1: Production, consumption and the environment

There’s little doubt that our planet is in dire need of attention and care. Despite recent efforts to legitimize climate change skepticism, awareness for environmental issues is at an all time high. State laws promote “green”…

Feedback: the core factor of a startup’s success

Ιt’s not alway about the ideas that you and your team…