Lets Get Personal

We are hosting a Personal Data hackathon on October 7th and 8th in Reykjavik University, Iceland. You can register here to participate. Building solutions using personal data has been a pain given the walled gardens of the service provider’s databases. With the advent of new EU General Data…


Do we have a looming health crisis in Iceland?

this post was originally written as an Opinion piece for Iceland Monitor

I have been obsessed with Health and Data for a while now and the more I think about this and explore the possibilities, I am extremely optimistic…


How do you focus on the Right Customer?

We were very fortunate to get Peter Fader, Wharton Professor of Marketing and author of the book Customer Centricity: Focus on the right customer for strategic advantage give a lecture in Iceland this week. His talk was music to my ears as most of what we are…

Dattaca Labs
Dattaca Labs
A living lab leading the personal data economy from Iceland
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