Marketing capability has evolved over the past few years, and as a result, organisations can…
On the 1st of July this year our new team was formed.
What people commonly search for on Trade Me is flavoured by popular brand names…
I wish someone had encouraged me to find a mentor when I was younger. Luckily a few found me outside of work and…
It can be challenging for Product Managers to lead and motivate their team effectively when they’re not necessarily the team’s manager. This is definitely the case for the Product Managers at Trade Me. Here are 6 tips to help boost…
Last week, I introduced the Trade Me one-pagers, our ‘business case on a page’. The template and idea is pretty simple, but there is a lot of nuance to writing great one-pagers. Here are some tips:
Back in 2014, Trade Me introduced the concept of a one-pager, a…
I’ve been thinking a lot lately about how to work with marketing better. Having bored other product managers with the…
