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Thomas Krueger in Demanufacture

Jan 18, 2017

Saks Fifth Avenue - Mobile Shopping App Review

Saks Fifth Avenue has clearly invested in their mobile shopping experience. Is the app enough to compel modern consumers, who are increasingly shopping on their phones? The app is refined and very good looking. Does it show the same level of…

Thomas Krueger in Demanufacture

Jan 24, 2017

Should fashion brands be afraid of product reviews?

Luxury brands have spent the last ten years resisting online product reviews. They are concerned about tarnishing pristine brand images by publishing raw customer reviews. Brands and their designers want to be seen as artists and…

Thomas Krueger in Demanufacture

May 12, 2018

Deconstructing Jet.com’s Product: What technology did Walmart buy for $3.3 billion? — Part 2

Check out the previous post in this series and learn about Jet.com’s business here.

Thomas Krueger in Demanufacture

May 12, 2018

How Walmart.com’s track record led it to Jet.com — Introduction

Walmart spent a stunning amount of money on the two year old ecommerce company Jet.com. What justified such an investment from Walmart? While Jet quickly grew to a substantial scale, it paid heavily for its customers. It…

Thomas Krueger in Demanufacture

May 12, 2018

Evaluating Jet.com’s Business — Part 1

Check out the previous post in this series to learn how Walmart.com’s history led it to this massive acquisition.

Let’s take a closer look at Jet.com’s business to understand what made it so appealing for Walmart. Fundamentally Jet is…

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