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Sean Thompson in digital expert

Jul 29, 2017

Why you should never send email without a subject line.

While I am occasionally guilty of it, one of my biggest frustrations is when people send me an email without using a decent, descriptive subject line.

Sean Thompson in digital expert

Jul 18, 2017

Email reputation — how meaningful is sender score?

Sean Thompson in digital expert

Jul 29, 2017

How to back up your MailChimp data.

I’ll admit it, I’m a hoarder, especially when it comes to information. I think information should be well labelled, meaningful and archived (hence why it bugs me when people use meaningless subject lines!).

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Sean Thompson in digital expert

Jul 18, 2017

Analytics users — pretend like GA costs you money, try and get some ROI

Every morning a huge swathe of London’s commuters pick up their free copy of the Metro. They flick through the adverts and maybe read a few articles, and then leave it on the floor. As a free paper, it’s…

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digital expert

I’m not proclaiming to be all knowing, but I’ve been around and picked up a trick or two, working in start-ups and building my own silly side projects. I’d call myself a ‘full stack digital marketer’ I keep learning, and want to share some cool stuff here.

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