Market Model for Incubators and Accelerators
by Darren Oemcke, Geoff Thomas and Ron van Buuren
This continues our previous article on segmenting accelerators and incubators, by looking at elements of their marketplace structures.
The crumbling of distribution as a barrier to customers has changed the nature of the investment required to get to customers (described beautifully by Ben Thompson in the article referenced below). Sales and distribution barriers have been crumbled by…