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Drop — Conversational Marketing

At Drop, our day-to-day consists of helping brands launch interactive and innovative SMS Marketing programs. But at heart, we’re obsessed with what’s happening and what’s next in creative, tech and performance marketing, which is exactly what we’ll be sharing with you here.

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    Shift from push marketing to conversational marketing: The Drop Manifesto

    Shift from push marketing to conversational marketing: The Drop Manifesto

    I often hear from brands that SMS marketing is “intrusive”, “disruptive”, or even “not for us”.
    Go to the profile of Benny B.
    Benny B.
    Dec 16, 2020
    A story of SMS marketing, and a 15X jump in ROI

    A story of SMS marketing, and a 15X jump in ROI

    Southern California staple ROKIT maybe new-ish to the streetwear scene but has exploded across US and international markets.
    Go to the profile of Paola
    Paola
    Dec 17, 2020
    How M+RC NOIR grew their SMS list overnight and sold out their first SMS drop

    How M+RC NOIR grew their SMS list overnight and sold out their first SMS drop

    Emerging from the intersection of music and fashion, M+RC NOIR is an enigmatic streetwear label that has gained a cult-like following…
    Go to the profile of Paola
    Paola
    Dec 17, 2020
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