Trumped Up Polls

Or, why the media needs to learn to stop worrying and love analytics.

#TheYearInNews 2015

Social media conversation is an amazing window into the world of news. Not only are we able to use it to quantify the level of conversation around any story or topic — and thus get a directional sense of broader public interest— but we’re able to understand how stories move amongst certain…

Who Do Polls Say Will Win the GOP Nomination? Check Back in November.

Most of the commentary around public polling right now centers around the fact that August and other early polls aren’t awfully predictive of who will win the nomination, especially in the Republican field…

Polling the Republican Primary Electorate on the Eve of the First Debate

Heading into the first debate of the 2016 campaign season, there are many unanswered questions. Donald Trump has rocketed to the top of the Republican primary field in most surveys, but many pundits are at…

Building to Win: Presidential Campaign Cash On Hand from 2000 to 2012 in Perspective

Today is the FEC’s third quarter filing deadline, and if you’re like us, you’ll be poring over the campaigns’ reports not just to learn what they raised, but how much they spent — and…

The Long Tail of Analytics

Using Moore’s Law to Find “The Next Big Thing”

We just polled Kanye West in a Presidential matchup against Donald Trump. Here’s what we found:

On Trade and TPP, Polling Doesn’t Tell You Everything

Polling can be a valuable tool to tell you where the public stands on your issue. But sometimes, it doesn’t tell the whole story. Public policy professionals know that other factors beyond polling, like support from influential…