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Google has a plan to fix the online advertising crisis… but will it work?

On Thursday, February 16, as part of its Coalition for Better Ads, Google launched an offensive it says will rid the internet of the worst of the many intrusive publicity formats the advertising industry…

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Ajithkumar CC in ecommercecentral

Groupon vs LivingSocial Vs Wag.com Vs Rakuten Vs AmazonLocal

A few notable e-commerce news items from the past week: ComScore published an interesting study on the reach and usage of Groupon and LivingSocial within the US. Particularly notable is the demographic profile: The market…

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Go to the profile of Ajithkumar CC
Ajithkumar CC in ecommercecentral

Groupon vs LivingSocial Vs Wag.com Vs Rakuten Vs AmazonLocal

A few notable e-commerce news items from the past week: ComScore published an interesting study on the reach and usage of Groupon and LivingSocial within the US. Particularly notable is the demographic profile: The market…

Read more…
Go to the profile of Ajithkumar CC
Ajithkumar CC in ecommercecentral

What Is Integrated Marketing Collateral And Its Importance

This article is written from the view point of generating sales; however the principle is the same for all communication which is designed to prompt an action. What is integrated marketing collateral? Most worthwhile sale cycles…

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Go to the profile of Ajithkumar CC
Ajithkumar CC in ecommercecentral

What Is Integrated Marketing Collateral And Its Importance

This article is written from the view point of generating sales; however the principle is the same for all communication which is designed to prompt an action. What is integrated marketing collateral? Most worthwhile sale cycles…

Read more…
Go to the profile of Ajithkumar CC
Ajithkumar CC in ecommercecentral

Optimize Your Blog Posts For Landing Pages Using SEO

It’s so important to remember that the search engines don’t rank websites — they rank individual pages. This means that every page has the potential to become a landing page for visitors and that’s why you should properly optimize your…

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Go to the profile of Ajithkumar CC
Ajithkumar CC in ecommercecentral

Optimize Your Blog Posts For Landing Pages Using SEO

It’s so important to remember that the search engines don’t rank websites — they rank individual pages. This means that every page has the potential to become a landing page for visitors and that’s why you should properly optimize your…

Read more…
Go to the profile of Ajithkumar CC
Ajithkumar CC in ecommercecentral

5 Tips For New Internet Marketers

An effective blog can be a very powerful tool: it can put you in touch with a large audience and even earn you money through advertisements, merchandise and other means. As a result, it pays to ensure your blog is the best it can be. Like many things in life, there is…

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Ajithkumar CC in ecommercecentral

How To Handle a Negative Review

Imagine this: Monday morning rolls around, and you’re grinding through the typical routine. After pouring yourself a cup of coffee, it’s time to sit down and update your menu and specials. You review income from the weekend. You prepare a purchase order for the next week…

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Go to the profile of Ajithkumar CC
Ajithkumar CC in ecommercecentral

How to Sky Rocket Your Social Media Engagement

It is important that when we engage on social media we have a game plan and are not just posting aimlessly. With a strategy at hand your ROI from social media can increase 100 fold. Here are some the things you need to keep in mind when engaging on…

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