Esports and Being a Pro Gamer in 2018

As the professional esport industry has exploded the role of the pro-player has changed…

Cultivating the Esports Fan — How Esports is Following in Sports’ Footsteps

With the future projections for esports audiences starting to rival traditional sports and a projected industry value of $1.5 million by 2020, many brands are turning to esports sponsorship as being…

Esports in the Olympic Games 2024?

In July, the International Olympic Committee will host a variety of stakeholders related to the esports industry for a one-day summit. The idea of the summit is to re-enter a dialogue regarding whether esports can be included in the Olympics.

Fortnite — The Biggest Esports Prize Pool Ever

Epic Games, the company behind Fortnite, announced this week they will be…

EIPlatform — Audience Data Is Key For Esports Marketing

An Interview with the EIPlatform Founders – Yury Mertsalov and Sergey Nevodnichiy

Esports — Interactive Media Meets Gaming

Over the past year we have seen a remarkable growth of professional video gaming and the…

Esports in China — From “Digital Heroin” to “Hail to China’s Esports!”

Esports — Competition Reinvented for the Future

The first recorded esports competition took place in 1972 at Sanford University and featured the game Spacewar. The first prize was a year subscription to Rolling Stone magazine. It is a far cry from this to the situation today where raving fans…