Building an Enterprise-Ready Product

Solving the “User vs. Chooser” Dilemma

By Yazan El-Baba, Senior Associate, Emergence Capital

Last month, Salesforce officially closed on its record-breaking $27B acquisition of Slack. This…


5 Counterintuitive Pricing & Packaging Insights from HubSpot Experts

By Yazan El-Baba, Associate, Emergence Capital

On the heels of another impressive HubSpot earnings release, we decided to dive into what is driving the team’s continued success six years…


Mastering the “Frugalnomics” Sales Environment

By Doug Landis, Growth Partner, Emergence

It is an interesting, roller-coaster of a time to be a sales leader. When the pandemic first struck, budgets completely froze, and startups braced for the worst. As time has passed…

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