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Catalyst for Advertising
Sharing perspectives on Content Marketing, Programmatic Advertising, Adtech and growing an adtech startup project.
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I built a fintech startup in 2002. Here’s what I learnt when it failed.
I built a fintech startup in 2002. Here’s what I learnt when it fai...
I have read many rags-to-riches stories where startups raise millions in Series A funding, with front page photos of founders smiling with…
Travis Teo
May 7, 2016
5 Tips For Building An Always-On Paid Media Strategy
5 Tips For Building An Always-On Paid Media Strategy
Travis Teo
Jan 4, 2014
3 Things Marketers Need To Know About Digital Media For 2014
3 Things Marketers Need To Know About Digital Media For 2014
Travis Teo
Nov 28, 2013
Blame clicks, not banner ads. You are what your measure
Blame clicks, not banner ads. You are what your measure
Travis Teo
Oct 11, 2014
No Free Lunch: Amplify your content through Paid Channel
No Free Lunch: Amplify your content through Paid Channel
Travis Teo
Apr 10, 2014
Inspiration from Spikes Asia 2014
Inspiration from Spikes Asia 2014
Travis Teo
Sep 26, 2014
IMC Forum: A topic on Agency Trading Desk
IMC Forum: A topic on Agency Trading Desk
Travis Teo
Feb 23, 2014
I had a dream of Stand-out and Blend-in banners.
I had a dream of Stand-out and Blend-in banners.
Travis Teo
Feb 15, 2016
Bringing Programmatic Media Buying In-house. Is the time right?
Bringing Programmatic Media Buying In-house. Is the time right?
Travis Teo
Jul 28, 2014
A quick recap on ATS Singapore 2014
A quick recap on ATS Singapore 2014
Travis Teo
Jul 9, 2014
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