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King on SaaS metrics
SaaS ‘Burn Productivity’… Better Than Magic Number and Rule of 40?

SaaS ‘Burn Productivity’… Better Than Magic Number and Rule of 40?

In an increasingly product-led world, traditional SaaS ratios/metrics are becoming outdated. Why? Hyper-growth, burgeoning network effects…
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King Goh
1. SaaS Financial Benchmarking… One Size Doesn’t Fit All, and Focusing on Gross Profit

1. SaaS Financial Benchmarking… One Size Doesn’t Fit All, and Focusing on Gross Profit

As part of this blog series’ discussion on the importance of focusing on Burn Productivity, a recap on incumbent analyses of financial…
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King Goh
2. What SaaS Financial Ratios Should You Go Public With?… And Why No One Size Fits All

2. What SaaS Financial Ratios Should You Go Public With?… And Why No One Size Fits All

The previous post (link) in this analysis benchmarked median and top quartile financial ratios, and touted the importance of considering…
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King Goh
3. Magic Number and Rule of 40… Helpful, For Now

3. Magic Number and Rule of 40… Helpful, For Now

Financial ratios are partially helpful in allowing entrepreneurs and executives to benchmark SaaS companies by which to shape their own…
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King Goh
4. ‘Burn Productivity’… A Consistently Better Signaler of SaaS Valuation

4. ‘Burn Productivity’… A Consistently Better Signaler of SaaS Valuation

The prior analysis showed that while valuation is nicely correlated to Magic Number and Rule of 40 as of 1Q 2020, the correlation hasn’t…
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King Goh
5. How Does Burn Productivity Drive SaaS Valuation?… A Practical Example

5. How Does Burn Productivity Drive SaaS Valuation?… A Practical Example

Venture Capitalists are renown for valuations that are often grounded in significant subjectivity that defy typical valuation…
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King Goh
Brendan on VC & Tech Startups
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