About
Customer ChroniclesThe experience people have with you IS the brand and the brand IS their experience. Here we muse on the growth, CX and marketing impact of a relentless curiosity about how people use what you sell, how it fits into their lives, and how it makes those lives better (or doesn’t).
Note from the editor
Perspective from the intersection of hands-on operating and consultant-esque critical thinking on the central question for consumer and enterprise companies alike… What progress are people really trying to make, and how can we help them make that progress better?
Editors
Robert Morton
Rumblings from a midlife convert to active living and the wilds of entrepreneurship, juggler of work & beloved family, aspiring minimalist, seeker of mirth.
