FashTime

Think In Seconds

FashTime
FashTime.blog
4 min readApr 30, 2018

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What do we mean when we say…

“Turning Time into a fashion currency and creating fashion digital time-centered disruptions”

?

Let’s be practical here.

Solution in brief

FashTime — The Attention Platform for the fashion world

FashTime is a time-centered platform that consists of the FashTime Mobile App, modern fashion lifestyle network for Gen Z, and FashTime for Business, a suite of web applications for brands. All of FashTime’s products use FashTime Coin as their currency and are like-free.

Our formula?

(Fashion Metrics+Attention Currency)* Fashion Apps = FashTime = Innovation

Currently, the FashTime Ecosystem is centralized. In the near future, we expect to transit towards a decentralized model powered by blockchain technology and a real crypto-centric social media financial system.

FashTime Mobile App

The first platform that eliminates the concept of the “Like”. Only the Time spent on content matters now and users are rewarded with discounts and money for the Time they spend and gain. The Fashion & Lifestyle app where brands and Gen Z come together in a new authentic way.

Express your style like-free, Live in the fashion moment & Challenge yourself, Monetize your Time

FashTime Coin

BAT meets social media. The first token for the social media fashion MFA: Tokenizing Time. We discovered that 1 second of attention on social media is worth today 0,002 Euro and 0,05 Euro tomorrow. You will get what you deserve: FashTime Coin is turning time into a fashion currency.

The app within the app: the FashTime mobile app’s marketplace where users can trade their coins for rewards.

FashTime For Business

IG Business meets fashion. A suite of web apps that help brands move forward with Gen Z: Higher Engagement, Effective Conversion, Valuable Analytics. The first tools that allow brands to capture the attention of their followers through contests among photos and moving tags on videos, drive them to the ecommerce, obtain valuable insights (i.e.“time heatmap”: time spent on each content frame) and reward them with the token of FashTime.

THE CHALLENGE: Allows brands to share 2+ images, containing shopable content, with a A vs. B contest on social media and get a report (such as the time-based heat map: see where people look at in a photo). Users are rewarded with FashTime Coins.

VITA — VIDEO TAG EDITOR: Enables brands to share a video on social media by placing moving tags that can contain any desired info and get a report (such as time spent on each segment of the video). Users are rewarded with FashTime Coins.

Time is our engine and guiding light. The FashTime platform is our boat.

At FashTime, Time is the center of everything. We always keep in mind its power and value (whether it’s about developing or marketing new features).

Time is our approach to innovation. We do it in a fashion way.

FashTime is a young (funded) tech-startup that is reimagining social media through a disruptive platform: Follow us on Instagram :)

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FashTime
FashTime.blog

Bringing the power & monetary value of time to social media users & brands, in the fashion lifestyle market.