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Design Leadership

Fresh Tilled Soil

We’re Fresh Tilled Soil. UX Designers and strategists inspired by human biology. Our strong opinions are our own. We take full responsibility for what we say and create.

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Design Leadership

Jill Starett in Fresh Tilled Soil

Oct 11, 2018

UX Maps vs. Blueprints

What the difference is and when to use them

3 responses

Heath Umbach in Fresh Tilled Soil

Sep 10, 2018

The Critical Questions to Ask When Scoping a Project

How the Design Needs Assessment delivers the…

Heath Umbach in Fresh Tilled Soil

Aug 14, 2018

Why Do Digital Products Make Us Unhappy?

Instagram gets it right with their latest release

Heath Umbach in Fresh Tilled Soil

Jul 18, 2018

User Experience Extends Beyond the Screen

My UX with Wahoo Fitness: A User Love Story

1 response

Richard Banfield in Fresh Tilled Soil

May 27, 2018

Going Remote

Moving to a distributed team model and what that means for our our team, our clients and how we work.

Heath Umbach in Fresh Tilled Soil

Apr 16, 2018

What is User Interface Design?

What does User Interface Design mean? What does it entail? How does…

Heath Umbach in Fresh Tilled Soil

Feb 16, 2018

Designing Experiences People Need, Not Just What They Say They Want.

What are Jobs To Be Done, why…

2 responses

Richard Banfield in Fresh Tilled Soil

Oct 25, 2017

How the Fresh Tilled Soil Values Cut through The Chaos

Richard Banfield in Fresh Tilled Soil

Sep 14, 2017

“Design Thinking is BS”, is BS

Natasha Jen thinks that Design Thinking is bullshit.

14 responses

Heath Umbach in Fresh Tilled Soil

Aug 15, 2017

How Can I Be a UX Strategist? (And What is One, Anyway?)

1 response