How we broke up our Monolithic Django Service into microservices

Microservices — the in-trend architecture which…

MOBILE GAME MONETIZATION MODELS FOR 2018

Mobile economy is booming. The number of smartphone users worldwide is projected to amount to nearly 2.7 billion by 2019. There are already 7.7 million apps in the App Store& Google Play. The global mobile game market is expected to top $57 billion in 2018…

Insights into Ad Tech for 2018

Ad-tech has always been a dynamic and evolving industry that is continuously changing. In 2020, global…

Top 7 Mobile Ad Formats to Monetize your Mobile Games

Native Ads — The Next Big Thing in Mobile Game Advertising

The State of Mobile Gaming in South East Asia

Southeast Asia is the world’s fastest growing (mobile) game region. Mobile revenue are growing with an astonishing CAGR (2015–2019) of 45.3%; Well above the global average of +14.6%. This impressive growth is being driven by increasing internet and…

The rise and rise of Native Advertising

Whether you work in the advertising industry or not, chances are that you may have come…

Rise of Indie Developer with better Ads

In the summer of 2018 the mobile app ecosystem, one of the biggest industries on this…

Rendering Pipeline for Native Ads

Native advertisements are advertisements which resemble the UI/UX of the platform on which they are being displayed. On Facebook, native ads are seamlessly included in your news feed. A native ad in a game would be one which fits seamlessly with the user experience of…

The New Mobile User Acquisition Strategy: Gaming App Reinstalls

With thousands of games entering both the iOS and Android markets, it is becoming challenging for developers and marketers to acquire players in a sustainable manner. What’s worse, is the fact that the cost of acquiring…