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Campus Sustainability Storytelling: Top Ten Tips
Campus Sustainability Storytelling: Top Ten Tips
If you’re leading sustainability efforts at a university or other campus, you know that you have a need for constant storytelling to drive…
Gregor Clark
Nov 3, 2018
Understanding the limitations of the well-intentioned San Francisco School of documentary
Understanding the limitations of the well-intentioned San Francisco School of documentary
What happened to conflict, change, catharsis, comedy? Short documentary is under the spell of what we call the SF School.
Gregor Clark
Aug 22, 2017
Times are Changing: New Best Practices for Video on Snapchat, Facebook, YouTube, and Instagram
Times are Changing: New Best Practices for Video on Snapchat, Facebook, YouTube, and Instagram
Think about frame size, audio, and length as you customize your content to digital channels — and watch your engagement improve.
Gregor Clark
Apr 14, 2017
Automation is the Enemy of the People
Automation is the Enemy of the People
Automation is based on a critically flawed and dangerous principle: the best indicator of what we will like…is what we did like.
Gregor Clark
Mar 2, 2017
6 Tips to Improve Your Video Content
6 Tips to Improve Your Video Content
You know when you’re at a bar, and you’re telling a story, and then people kind of…stop listening? No, I don’t know that moment, either.
Gregor Clark
Jan 8, 2017
How to catch that elusive authenticity you want. Hint: it’s not “real people”.
How to catch that elusive authenticity you want. Hint: it’s not “real people”.
Everyone, all of us, have very pertinent, moving, rich questions about ourselves. About love. About our place in the world.
Gregor Clark
Dec 2, 2016
Video Without Video: Capturing a Day in the Life of Paralympian Bradley Snyder
Video Without Video: Capturing a Day in the Life of Paralympian Bradley Snyder
Brad Snyder’s phenomenal presence at the Rio Paralympics has left all of us at Hiker in awe. And we are thrilled to have worked with him…
Gregor Clark
Sep 11, 2016
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