A Hotel Marketers Introduction To Google Analytics 4 (GA4)

In 2020, Google Analytics 4 (GA4) was created to challenge Universal Analytics (UA) as the standard for analytics measurement. It’s much more than a mere upgrade, though. GA4 includes not only an entirely new interface, but…


What to Include in Your Hotel’s Brand Guide

When potential guests first interact with your hotel’s brand, they develop an impression within seven seconds or less. Your brand identity is the personality that defines your hotel in your guest’s eyes. This includes your visual design, unique selling…

Hotelchamp
Hotelchamp
We give you the power to own the full guest experience again. Learn more at https://www.hotelchamp.com/.
More information
Followers
117
Elsewhere