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Hugh McFall in Shift

Jan 10, 2016

Can design transform social impact?

In a 2013 Wired interview, Melinda Gates was asked a simple question:

“What innovation do you think is changing the most lives in the developing world?”

She replied:

“Human-centered…

Art, skateboards, and social impact

How The Skateroom is enabling access to education, one board at a time

To buy better, buy less

6 questions for Mac Bishop, founder of Wool & Prince

Hugh McFall in Shift

Jan 5, 2016

3 businesses that succeed by leading with purpose

For a long time, business and the market-system have been rightfully blamed for exacerbating the problems that we face as a society, rather than playing an active, honest role in trying to fix them. There is case study after case study of…

Hugh McFall in Shift

Jan 7, 2016

Why we need content strategy

I think that content strategy is the most under appreciated aspect of UX design. I am not the first to express this — content has had to fight for its place in the design process for a long time. But, time and time again, I am reminded of how little people think about the role…

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