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We empower food retailers to be loyal to consumers.
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How Gen-Z is different from millennials
How Gen-Z is different from millennials
And why cultural context amplifies differences among Gen-Z’ers
Liefke van den Boom
Oct 12, 2020
Online ‘cool kids’ of food retail around the globe
Online ‘cool kids’ of food retail around the globe
Samokat (RU), Alibaba’s Fresh Hippo (CHN), and PicNic (NL) are some of the coolest kids in food retail around the world and are disrupting…
Anna Witteman
Sep 30, 2020
Continuous Documentation for Forgetful Programmers
Continuous Documentation for Forgetful Programmers
How continuous documentation helped improve not only my poor memory, but also my whole working process!
Arturo Martínez
Sep 4, 2020
The crucial factors that differentiate Russian food retail and loyalty
The crucial factors that differentiate Russian food retail and loyalty
An assumption that’s often made is that what works in one country, will also work in another country. Even though we see similar shopping…
Lenneke van der Meijden
Jun 25, 2020
Bad consumer data is worse no consumer data at all
Bad consumer data is worse no consumer data at all
(& how to avoid bad consumer data)
Anna Witteman
Jan 21, 2020
Why I choose to be a Node.js carpenter
Why I choose to be a Node.js carpenter
In a medieval fantasy world full of Node.js wizards and ninjas, I choose to be an undistinguished Node.js carpenter.
Arturo Martínez
Aug 17, 2020
Mindset Moments — a new way to pinpoint purchasing decisions
Mindset Moments — a new way to pinpoint purchasing decisions
All retailers worldwide want to understand consumers better so that they can influence their purchasing decisions. But maybe they’ve been…
Lenneke van der Meijden
Dec 3, 2019
Latest
Why supermarkets should embrace mental health
Why supermarkets should embrace mental health
and why it will make them win Gen-Z’s ❤️ and loyalty
Liefke van den Boom
Mar 5, 2021
Combining Data Science & User Experience Research in Food Retail
Combining Data Science & User Experience Research in Food Retail
🛒 Our 4 learnings in understanding consumer behavior at scale
Anna Witteman
Jul 28, 2020
The yin & yang of understanding consumers: Data science & User experience research
The yin & yang of understanding consumers: Data science & User experience research
An introduction to combining Data Science & User Experience Research
Anna Witteman
Jul 17, 2020
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