Ido Lechner

It’s Not What You Said, It’s How You Said It: How Language Shapes Perception

Create More Content: Why Every Brand Needs to Think Like a Media Company

Why I’d Rather Earn $10,000 Than Raise $1,000,000

Standardizing Creativity: Design-driven Innovation Engines

Why I do What Ido: Building a Multidisciplinary, Non-Linear Career

(My name is actually pronounced…

Crafting Smarter Interfaces with Anticipatory Design

10 Reasons Why Fortnite Is Designed for Success — and What You Can Learn From it

Agility: A Timeless Business Practice

If cash is oxygen, then practicality and the art of the pivot are your left and right lungs.

10 Lessons Playing Soccer Taught Me About Life

Extracting lifelong lessons from the world’s favorite sport