Founded by László Moholy-Nagy as The New Bauhaus in 1937, ID is known for pioneering human-centered design and systems design.

Customer Discovery 201: Lesson Four

A Framework for Tracking Customer Discovery Decision Activities

Customer Discovery 201: Lesson Three

Reasons Customer Discovery Goes Sideways

Customer Discovery 201: Lesson Two

For Startups, Customers Matter Most

Customer Discovery 201: Lesson One

Customer Discovery Can Miss the Mark When It Lacks Design Process

A New Life for E-Waste

Creative and Responsible Ways to Retire Our Electronica

The Secret Recipe for Leading a Creative Team

What I Learned About Design Leadership as a Non-Designer

Painting the Town Rainbow

A Queer Lens on Designing Inclusive Cities

Kevin Budelmann, President of Peopledesign

ID’s MDM Program Transforms a Graphic Designer’s Career

Putting the “BIPoC” in Nature

Co-designing Nature Inclusion with the Forest Preserve of Cook County