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ynka in I’m in Product Now

Aug 27, 2021

The Power of the Decision Doc

The decision doc is one of the most useful techniques in my product management toolbox. I can give many…

ynka in I’m in Product Now

Oct 11, 2020

The Most Important Question in Product Management

Every time someone from outside my IT bubble asks me what I do at work, I explain that I define the what. It is ultimately up to me…

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ynka in I’m in Product Now

Nov 15, 2021

Language shapes reality. Tools shape reality too

ynka in I’m in Product Now

Feb 21, 2022

Become a noob (to improve your communication)

In Product Management, communication is key. PMs are responsible for creating…

ynka in I’m in Product Now

Jul 5, 2021

Do Backends Need Product Managers?

I gave a speech last week — the first time since the pandemic. It is called “Do Backends Need Product Managers?”, and guess what — I think they do.

Here it is: https://www.linkedin.com/video/live/urn:li:ugcPost:6816718404393672704/

About

I’m in Product Now

Over the past 15 years, I’ve explored many sides of IT: programming, R&D, academia, product mgmt, engineering mgmt. I’ve decided to settle for Product, as I enjoy the challenges brought by indirect leadership and the impact the role has. This blog documents my journey.

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