Influencer Marketing Made Easy

Let's make influencer marketing more effective

Jeff Meade in Influencer Marketing Made Easy

Aug 21, 2018

Here’s Why You Need to Stop Mass Following Everyone on Instagram Right Now

What is Mass Following

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Anna Komok in Influencer Marketing Made Easy

May 15, 2018

How to Make It Big When Going for Sponsored Posts

So you invested in a sponsored post. Wait, what? A dozen of posts? And all to nothing? Sometimes it may turn out to be quite a flop, even when advertisers splurge on ads at influencers throwing the budgets off track, but to no avail. Why is…

Anna Komok in Influencer Marketing Made Easy

Apr 24, 2018

4 common influencer outreach mistakes and expert tips on how to avoid them

In a perfect world, influencer marketing is pretty simple — you find influencers, you make a pitch and the influencer shares your content. But in fact, things are very different.

Anna Komok in Influencer Marketing Made Easy

Mar 28, 2018

How do micro-influencers and mega-influencers compare in Instagram engagement rates

This week we’ve taken a closer look at more than 36,000 influencers, checked in Hype Auditor and found the average engagement rate that can be used to evaluate influencers.

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Auditor for Instagram in Influencer Marketing Made Easy

Feb 21, 2018

How Instagram influencers set their prices

We’ve asked several influencers about how they set their prices for sponsored posts. There is no single formula, different kinds of bloggers use different approaches. We will highlight the top 4.

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Auditor for Instagram in Influencer Marketing Made Easy

Feb 14, 2018

7 Common Mistakes You’re Making With Influencer Marketing and How To Avoid Them

One thing is for sure, influencer marketing is one of the biggest marketing trends in 2018. If you’re a marketer planning to use influencer marketing, here are 5 common influencer marketing…

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