Cars

The Road to Mobility as a Service

The “mobility as a service” future is still a long way away, but the…

Video: Tendencias de Movilidad por IPG Media Lab

Tendencias del CES 2020

iSpeech Brings Text-to-Speech To Publishers

iSpeech has launched their publisher platform allowing third parties affordably convert their text to speech. The audio can be produced from PDFs, incorporated via a widget or through iSpeech’s API and is already being adopted by Evernote and Pearson…

BMW taps Nuance for in-car speech recognition — Tech News and Analysis

BMW taps Nuance for in-car speech recognition

Waze to Drive Its Social GPS Software Into Cars This Year — Bloomberg

Waze to Drive Its Social GPS Software Into Cars This Year

In-car technology could change our lives

In 2008 I talked about in-car technology as becoming less utilitarian and more about the car as a content platform of tomorrow. And why not, cars and trucks increasingly share information with other platforms (RFID sensors, tolls, central tracking systems…

Will telematics be hit by the recession?

The economic perils facing the country are on the minds of the Lab’s practice leads. Contractions in aggregate spending are clearly going to impact consumers and marketers in Digital Out of Home, Gaming and Mobile.

iPods in half of cars and car keys for teens

Telematics, like many of our other categories that we cover here at the Emerging Media Lab, is constantly evolving. Our Mobile and Social Media practice leads see change on an almost daily basis. Telematics/Infotainment, while still new to most, is…