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IPG Media Lab
The media futures agency of IPG Mediabrands
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Covid-19
Richard Yao
in
IPG Media Lab
Dec 10, 2020
2020 In Retrospective: A Year of Disruption & Acceleration
How our Outlook trends played out over this…
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4
Richard Yao
in
IPG Media Lab
Nov 19, 2020
Bracing for Lockdown 2.0 — What Brand Marketers Need to Know
December is shaping up to be the new…
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6
Richard Yao
in
IPG Media Lab
Sep 24, 2020
Four Ways This Holiday Shopping Season Will Be Different
And how brands can leverage retail…
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4
Sean Ahearn
in
IPG Media Lab
Sep 10, 2020
Re-evaluating Technology’s Impact on Mental Health
How Technology Became A Lifeline for Our Wellbeing During the Pandemic
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3
Benjamin Hone
in
IPG Media Lab
Aug 6, 2020
The Return to Sports
How the return of live sports content will impact the shifting TV landscape
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Richard Yao
in
IPG Media Lab
Jul 16, 2020
Smart Home in the Time of COVID-19
If the at-home economy is booming, why is the smart home not seeing…
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27
Richard Yao
in
IPG Media Lab
Jun 4, 2020
How the At-Home Economy Will Evolve During the Recovery Phase
Charting the consumer behavioral changes…
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16
1 response
Richard Yao
in
IPG Media Lab
May 20, 2020
The Future of Work, Fast-Tracked by COVID-19
Remote work is here to stay, and the future of work will…
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4
Richard Yao
in
IPG Media Lab
Apr 1, 2020
COVID-19 as a Trend Accelerator
Key consumer trends that this pandemic is accelerating, and what they…
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6