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IPG Media Lab
The media futures agency of IPG Mediabrands
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Richard Yao
in
IPG Media Lab
Feb 10, 2022
The Two-Fold Crisis of Facebook, and What It Means for Advertisers
Facing an existential crisis on top of a near-term financial crisis, Facebook’s bet on Meta is more important than ever — but can they…
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Richard Yao
in
IPG Media Lab
Nov 4, 2021
Facebook Stumbles Into the Metaverse
What brand marketers need to know about Facebook’s corporate…
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3
Scott Elchison
in
IPG Media Lab
Jun 4, 2021
Lab Podcast — Episode 116
Facebook F8 Event Recap
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Richard Yao
in
IPG Media Lab
Jun 3, 2021
Fast Forward: Facebook F8 Refresh Event Recap
Facebook enhances business messaging tools and rekindles…
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2
Scott Elchison
in
IPG Media Lab
Oct 17, 2019
Lab Podcast — Episode 49
The State of VR & The Metaverse Future
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Richard Yao
in
IPG Media Lab
Oct 3, 2019
Social Gaming and The Future of VR
How Facebook and Fortnite are building the “metaverses” of…
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125
1 response
Richard Yao
in
IPG Media Lab
Jun 27, 2019
A Marketer’s Guide to Facebook’s Libra
Here’s What Brand Marketers Need To Know About Facebook’s…
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190
2 responses
Scott Elchison
in
IPG Media Lab
May 2, 2019
Lab Podcast — Episode 40
Facebook’s Plan for the Future
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3
Richard Yao
in
IPG Media Lab
May 2, 2019
What Brands Need To Know About Facebook’s 2019 F8 Event
Facebook unveils plans to pivot towards…
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12
Richard Yao
in
IPG Media Lab
Mar 14, 2019
On Facebook’s New Focus on Private Messaging
How likely it is to happen, and what it would mean for…
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4