Mobile Advertising

What Happened
Stoli wants to give you the feeling of what they are selling. The vodka brand recently launched the first-ever haptics-enabled mobile ads on Opera Mediaworks’ network of mobile apps that can make smartphones vibrate to enhance the…

According to a new eMarketer study, mobile advertising is set to take over digital ad spending in the States, surpassing spending in desktop advertising as early as next year. And its growth is not showing any sign of slowing…