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IPG Media Lab
The media futures agency of IPG Mediabrands
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Richard Yao
in
IPG Media Lab
Feb 3, 2022
Entering the Metaverse: How to Find the Best Entry Points for Your Brand
From VR and in-game…
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22
1 response
Richard Yao
in
IPG Media Lab
Aug 19, 2021
Why Brands Should Still Care About NFTs
NFTs are making a comeback in gaming and could become the…
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8
Scott Elchison
in
IPG Media Lab
Apr 15, 2021
NFTs Have Made Blockchain Consumer-Facing — Here’s What Comes Next
Faster transaction speed…
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62
2 responses
Scott Elchison
in
IPG Media Lab
Apr 1, 2021
Lab Podcast — Episode 108
NFTs for Building Fandom (Ft. Caty Tedman from Dapper Labs)
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Richard Yao
in
IPG Media Lab
Feb 18, 2021
The Rise of NFTs and What It Means for Marketers
Exploring the potential marketing applications of…
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28
3 responses